Episode 24

Build a Powerful Personal Brand

Join Theresa White, a Career Clarity Expert and 5-time Certified Career Coach, for this special bonus episode of Career Clarity Unlocked, part of the transformative "12 Days of Career Goals" series!

In this episode, Theresa welcomes Diana YK Chan, a renowned career coach, LinkedIn Top Voice, and personal branding expert, to dive deep into the art of building a powerful personal brand. Diana shares her inspiring journey, actionable strategies, and her signature 'BRAND' framework to help you stand out in your professional sphere.


Discover how authenticity, consistency, and value can transform your career and open doors to opportunities you never thought possible. Learn how to overcome imposter syndrome, leverage thought leadership, and create a magnetic presence that makes people take notice.


đź’ˇ Whether you're just starting out or wondering if it's "too late" to build your personal brand, this episode will give you the tools, inspiration, and clarity to take the next step.


Episode Highlights:

00:00 Introduction to Career Clarity Unlocked

00:54 Building a Powerful Personal Brand

01:39 Guest Speaker: Diana YK Chan

02:51 Diana's Personal Branding Journey

08:18 The BRAND Framework for Personal Branding

16:52 Overcoming Misconceptions About Personal Branding

25:04 The Power of Thought Leadership

33:16 Building Trust Through LinkedIn

34:04 Is It Too Late to Build a Personal Brand?

36:38 Overcoming Imposter Syndrome

38:40 Voicing and Believing in Your Value

42:41 Mastering Your Personal Branding Statement

49:44 Embracing Your Authentic Self

57:10 The Power of High Standards and Quality

01:01:17 Conclusion and Next Steps

👉 Ready for career clarity in record time? Request a free consultation with Theresa at www.careerbloomcoaching.com/consultation.


Connect with Diana YK Chan:

Connect with Theresa White:

Don’t miss out on future episodes! Follow Career Clarity Unlocked now to stay updated on new insights and strategies for finding a career that truly lights you up.


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About the Podcast

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Career Clarity Unlocked
Strategies for building a career aligned with who you really are.

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About your host

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Theresa White

Career Clarity Expert, 5x certified career coach, and the only coach who guarantees you career clarity in just 30 days.
Known for my empathetic yet practical approach, I deliver immediate clarity to career goals. Clients consistently call my sessions “epiphanies” and an “answer to questions they’d been asking for years.”